T.SHIRMILA

ASSISTANT PROFESSOR OF COMMERCE

 EDUCATIONAL QUALIFICATION: M.COM., M.B.A., M.PHIL., PH.D
 COURSES TAUGHT AT MCC : B.Com., M.Com., M.Phil
  • Strategic Management, Services Marketing, Security Analysis and Portfolio Management, Brand Management,  Logistics Management,  Management Accounting, Business Mathematics and Statistics, Project Management

  1. ADMINISTRATIVE EXPERIENCE IN MCC:

Convener, Dr. Chandran Devanesen Centre  

For Human Resource Development                    

June 2013 – till date

Staff Advisor for the Commerce forum

June 2011 – May 2017

Dean of Women Students for two terms                                              

October 2005 – Dec 2007

&

June 2009 – May 2011

Staff Advisor of Non-Resident Women Students’  Forum           

                                               October 2005 till Dec 2007  &

June 2009 till May 2011

Staff Advisor for Commerce Forum (SFS)                           

June 2003 – May 2005

Co-ordinator of SKY(Sharing Knowledge You had gained abroad) Programme of the college                 

June 2013 – till date

Director of Davidson College Semester in India Programme 2013

October 2013

Convenor of College Calendar Committee                      

October 2005 – Dec 2007 &

June 2009 till May 2011

  Associate Coordinator for Centre for Women studies                                                                      

October 2005 – Dec 2007 &

June 2009 till May 2011

Member of Centre for Women Studies                           

June 2004 , 2011 -2015

Committee Member of the Internal Quality  Assurance Cell

                  

October 2005 – Dec 2007

&

June 2009 – May 2011

Member of Discipline Committee                                     

November 2005 till Dec 2007 &

 June 2009 till May 2011

Member of Anti Ragging Committee                                 

June 2001 – May 2002

Member of Student Guidance Cell committee                   

November 2005 till Dec 2007 & June 2009 till May 2011

Member of the Worship Committee team for

the 175th year Celebration of the College           

2012-13

Member of Organising Committee for the CUAC

Triennial Conference  held at MCC

January 2017

  1. ORIENTATION AND REFRESHER COURSES ATTENDED:
  • Attended the Refresher Course in Commerce and Management UGC HRDC, University of Madras, Chennai, during  August 4 – 24,  2015
  • Attended Refresher programme in Commerce and Management UGC HRDC, University of Madras, Chennai, during  July 25th – August 14th , 2013
  • Attended Orientation Course (General) –Batch 97 held from 06th August 2010 to 2nd September 2010, UGC Human Resource Development Centre, University of Madras, Chennai.
  1. PAPERS PRESENTED IN NATIONAL AND INTERNATIONAL SEMINARS/CONFERENCES:

Name of the Seminars/ Conference/

Symposia/workshop etc.

Name of the Sponsoring Agency

Place & Date

Participated and presented paper in the International conference on Banking, Marketing and Economy ICBME 2014  on the topic “A study on the perception and impact of Sustainable Green consumption practices”

International Economics Development and Research Centre (IEDRC)

Kuala Lumpur, Malaysia during 10th, 11th, May 2014

 Presented a paper titled, “ Sustainability Report – A study on performance of sustainable indicators on Educational Institutions, in the Symposium .

Organised by IIM(B) Indian Institute of Management, Bangalore, along with UNC , North Carolina , US sponsored by Obama- Singh fund

IIM Bangalore on  Jan 5,6,7, 2015.

Participated in the “Engendering training workshop” and presented a gender report action plan

St. Scholasticas College

Manila, Philippines

Philippines, October 2006

Presented a paper titled “A study on the impact of Talent management on performance of IT Sector” during 7th International Conference on Managing Uncertainty and complexity (ICMUC)

Organised by Kristu Jayanti College, Bangalore

Kristu Jayanti College, Bangalore during April 3, 4, 2014

National Conference on Management “Writing Journal paper”

Organised by IAEME

 6th September 2014

Participated and Presented a paper in the National Conference on “Entrepreneruship in India Road Ahead

organized by Entrepreneurship-cum Skill Development Centre (ESDC), University of Madras sponsored by Department of Higher Education, Government of Tamil Nadu

University of Madras, on 20th March 2013.

Participated and Presented a paper in the International Conference on “Brand Building in the age of Social Commerce’,

Madras Christian College

MCC,      12th and 13th  September 2012

Attended Business Symposium and Delivered Key note address on the topic “Management Education- Issues, challenges and opportunities in the global perspective” in   Avidjwala 2012

organised by  AAM Business School,

AAM Business School,Chennai on 10th August 2012.

Presented a paper in the National Conference organized by the Department of Business Administration, MCC, Chennai on “Green Marketing – a journey towards Sustainable Growth”, 11th January 2011.

MCC

MCC, 11th January 2011.

Presented a paper in the International Conference organized by Dhanraj Baid Jain College , Chennai on  ‘Green Marketing – An Emerging Trend Towards Sustainable Growth’, 20th Aug 2011.

Organised by Dhanraj Baid Jain College

Dhanraj Baid Jain College, 20th Aug 2011.

Presented a paper in the International Conference organized by the Sai Ram Institute of Management Studies titled, “Green Entrepreneurship – Growing creative Ecopreneurs”

Sai Ram Institute of Management Studies

Sai Ram Institute of Management Studies, Chennai 22nd & 23rd September 2011.

Presented a paper on “Innovation in Customer Service and Sustainable Banking – Major Trend in the Banking Sector” in the National Conference on Trends and Progress in the Financial Sector

Madras Christian College

MCC, during 24th & 27th September 2010.

Presented a paper titled “ Customer Relationship Management- an Entrepreneur’s tool for quality interaction” in the National

Conference

M.S. Ramaiah Institute of Technology

Department of Management Studies

M.S.Ramaiah Institute of Technology during 27th &28th May 2010.

Presented a paper on “Consumerism – its impact on Global Economy”, at a National Conference

Organised by  Nijalingappa College, Bangalore

Nijalingappa College, Bangalore, 14th & 15th February 2009.

Presented a paper on “Significance of Customer Relationship Management and the impact of demographic variables on elements of CRM” in an International Conference

organized by Sri Sai Ram college of Management Studies, Chennai 

Sri Sai Ram college of Management Studies, Chennai  during 25th and 26th September 2009

Presented a paper on ‘CRM in Banks – a Tool for Quality Interaction’ in the National Conference on Paradigm Shift in Financial Services 

 Madras Christian College

Madras Christian College during 15th & 16th September 2009

Presented a paper titled “Inflation and Its impact on Banking and Industry” in the National Conference on Impact of inflation.

Madras Christian College

Madras Christian College, during 10th & 11th September 2008.

Presented a paper on “E-Commerce Application, Trend and critical view” in the National Conference on Business and Technology – Vision ahead

Madras Christian College

Madras Christian College during 19th & 20th September 2007

  1. PUBLICATIONS & BOOKS AUTHORED :

Publication:

 

  • Published research paper titled , “A Study on the perception and impact of Sustainable Green consumption practices of Women in preserving Ecology”, in the Journal of Economics, Business and Management, ISSN 2301 – 3567 Vol.3, No.10. pp 917-923, 2015, IACSIT Press, Singapore.
  • Published research paper titled, “ A Study on Sustainability Report and the Key sustainable indicators for Educational Institutions”, in the International Journal of Business and Management Invention, ISSN online 2319-8028, ISSN (Print) 2319-80IX, published by IJBMI journals, Vol 5, Issue 12 , pg 60-68, December 2016.
  • Published a research paper titled, “Emerging trends and changing scenario in HR practices of IT and ITES industries – a Study on HR inclusivity”, ISBN 978-93-84389-04-8, published by Knowledge curve, pp163-170, March 2015
  • Published a research paper titled, ‘A Study on the impact of Talent Management on Performance with special reference to IT sector” in the conference proceedings of 7th International Conference on Managing Uncertainity and Complexity, Kristu Jayanti College, April 2014.

 

  • Published a research paper titled “A Study on the changing dynamics of Rural Entrepreneur into Ecopreneur”, ISBN 978-93-81992-06-7, proceedings publication of University of Madras, pg 402-412., 2013

 

  • Published a research paper titled ;A study of Customer Perception towards Green Products in the Suburbs of Chennai’ , in the International Journal of Contemporary Commerce, ISSN 2319-958X Vol 1, page no. 48-57, 2012
  • Published a research paper tiltedNew Perspectives of Banking Sector, the CRM way’ International Journal of Marketing, Financial Services & Management Research ISSN 2277  3622 , Vo I Issue II, Nov 2012

 

  • Published a research paper, ‘Brand Building in the age of Social Commerce’; published by Semmoodhai Pathippagam, Chennai, ISBN; 978-93-81006-35-1, pp 463-471; 2012

 

  • Published a research paper titled “Green Entrepreneurship an emerging trend towards sustainable growth”, published by Masilamani Pathippagam, Chennai, ISBN 978 -81 -921764-3 -7 , pp.557-560; 2011

 

  • Published a research paper titled ‘Green Marketing – An Emerging Trend Towards Sustainable Growth’ , published by Dhanraj Baid Jain College Conference proceedings ISBN – 13-978-81-910561-2-9, pp 118-120; 2011.

 

  • Published a research paper on, ‘Customer Relationship Management: An Entrepreneur’s Tool for Quality Interaction’, published by Excel Book publishers, New Delhi, , ISBN: 978-81-7446-868-0, pp.243 -249; 2010

 

  • Published a research paper titled, ‘Innovation in Customer Service and Sustainable Banking – Major Trends in the Banking Sector’, published by Excel India Publishers, New Delhi, ISBN: 978-93-80697-17-8, pp.189-193;2010.

 

  • Contributed a chapter on “Vision and Goal setting” in the book titled ‘Self Transformation’ pp 54-69 published by Dr.Chandran Devanesan Centre for Human Resource Development, Madras Christian College, March 2010.
  • Contributed a chapter on ‘Female foeticide and Infanticide’ , In the book Gender Matters ISBN 978-93-81006-57-3

 

  • Published a research paper on ‘Significance of Customer Relationship Management and Impact of Demographic variables on Elements of CRM ‘published by Anuragam Publishers   Chennai, ISBN: 978-93-80627-18-2, pp. 682-688;2009.

 

  • Published a research paper titled “ CRM in Banks – A tool for Quality Interaction with the customers” in the conference proceedings of the National Conference on Paradigm Shift in Financial services , September 2009.

 

  • Published a paper titled “Inflation and Its impact on Banking and Industry” in the conference proceedings of the National Conference on Impact of inflation at MCC ,September 2008.

 

  • Published a paper titled, “E-Commerce -Application, Trend and Critical View “ in the conference proceedings of the National conference on Business and Technology -Vision Ahead, MCC, September 2007.

 

  1. RESOURCE PERSON IN CONFERENCES/ WORKSHOPS ETC.,
  • Resource person on the topic “Motivation” in the National Leadership Workshop for students on “Leaders for Tomorrow, as Civil Servants”, held at Gurukul Theological Seminary, on 19th October 2017 organised by AIACHE.
  • Resource person on the topic “Goal setting and motivation” for the National Leadership workshop for students on “Leaders for Tomorrow as Journalists” held at YMCA college of Physical Education, Chennai during 26th June 2017 organised by AIACHE.
  • Resource person on the topic Motivation for the Orientation program held at C.S.I. Ewart Women’s Christian College on 5th July 2017.
  • Resource person on the topic “Conflict resolution and peace building” for the National workshop on “Building Humanity for Peace: Policy and Programme Development on Interfaith Dialogue in Action” Organized by AIACHE (All India Association for Christian Higher Education)at AIACHE Head office New Delhi, during March 3rd to 5th 2016.
  • Resource person for the topic “Latest trends in HR strategies” Organized by St. John’s Public School, Medavakkam, Chennai on 8th August 2016
  • Speaker for devotion during the “National Consultation on Accreditation and College Autonomy as strategies for Quality Enhancement and Sustenance” Organised at Christ University Bangalore, during August 10th -12th 2016.
  • Resource person for the Human Values Development programme for faculty at St. Christopher’s College of Education, Chennai during 29th and 30th August 2016.
  • Valedictory Address for the workshop on Communication Organized by Bishop New Begin College, Chennai during 30th September 2016
  • Resource person for the topic on “Building Character and Values” at             Montfort School Yercaud , on 17th December 2016.
  • Resource person for the session on “E Business Sustenance” in the conference Organised by Dr. MGR Janaki College of Arts and Science for Women, September 9, 2015.
  • Resource person for the Human Values Development programme for faculty members of St. Christopher’s College of Education, Chennai, on July 3, 2015
  • Resource person for the workshop on placement training and corporate etiquettes conducted for the shortlisted students of Madras Christian College on employability skills during July 2015.
  • Resource person for the faculty development programme organized by AIACHE  at Stella Training Institute, Kanyakumari, during 17th, 18th and 19th September 2014.
  • Resource person for the workshop for teachers on the topic “Active Teaching for Joyful Learning” organised by St.John’s Public School Medavakkam, Chennai, September 4, 2014
  • Resource person for three days workshop on “ Communication Skills” at St.Christopher’s College of Education during September 25th ,26th , and 27th   2014
  • Resource person for the orientation programme organised by Ethiraj

College of Women, Chennai on the topic Personality development – building skills on June 23rd 2014

  • Resource person for the session on “Sustainability Development in India” for students of  Davidson College, North Carolina, USA during  30th October  2013 at Women’s Christian College.
  • Resource person for the workshop on Effective Strategies for Teaching and Learning, at St.John’s International Residential School, Chennai on September 8, 2012
  • Resource person for the Lecture on Statistical methods for UGC Net Classes , organised by the Department of Commerce, University of Madras , 4th May 
  • Resource person for the Lecture on Marketing for UGC Net Classes , organised by the Department of Commerce, University of Madras , 8th May 
  • Resource person for the Seminar on ‘Accountancy Concepts and Conventions’

Organised by St.John’s International Residential School, Chennai   on 29th November 2010

  • Resource person in a workshop organized by the NSS unit at Family Life Institute, Mappedu, delivered lecture on ‘Sustainable Community Development’ on 16th December 2010.
  1. RECOGNITION AS RESEARCH SUPERVISOR FOR M.PHIL. AND PH.D.

Recognised as Research Supervisor for M.Phil and produced 6 MPhil Scholars

  1. OTHER DISTINCTIONS
  • Selected as the United Board fellow for the year 2017 -18 and attended the three week Summer Institute programme on Advanced Leadership and Professional development at Harvard Graduate School of Education, Cambridge, Massachusetts, USA during 10th -28th July 2017.
  • Selected as Candy T. Eng Fellow for the year 2017-18, a fellowship that supports the professional development of Asian faculty and academic administrators.
  • Awarded fellowship by IIM (Bangalore) jointly with the University of North Carolina, Chapel Hill , USA under the Obama – Singh grant for the project “Sustainable Consumption and green life style practices among youth”
  • Awarded the Dronacharya award on Teacher’s Day, 5th Sept 2014,  awarded by International Association of Engineering and Management Education.
  • Underwent HR facilitator training with AIIMS insights, Mangalore during Oct 2005.
  • Trained by Tata Consultancy Services as part of the campus to corporate programme during July 2017
  • Served as the Director for the Semester in India Programme of Davidson College, North Carolina, USA during 2013.
  • Participated in the Engendering Training workshop at St. Scholasticas College Manila, Philippines, October 2006 and presented an Action plan.
  • Research Projects:
  1. Currently working on the research project on whole person education titled

“Evolving a holistic learning method for Human Resource development” funded by UBCHEA (United Board for Christian Higher Education in Asia) for the period 2016 -2019

  1. Undertook a project on women and ecology titled, “Transformational Role of women in preserving ecology” funded by UBCHEA during 2012-13
  • Resource person for the Human Values Development Programme of All India Association of Christian Higher Education (AIACHE),
  • Guest faculty of MCC Boyd Business School, MCC.
  1. RECENT PASSPORT SIZE PHOTOGRAPH
  1. EMAIL ID:

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Contact Us

  •  
Madras Christian College

Tambaram, Chennai -600 059,

Tamil Nadu, India

Phone: 044-22390675 / 22396772

Fax: 044-22394352

Email: principal@mcc.edu.in